Maiara Coach is a personal success brand dedicated to helping entrepreneurs and professionals achieve transformation from within. Through mindset coaching and inner development, Maiara empowers individuals to overcome self-doubt, clarify purpose, and lead with confidence. They partnered with me to reimagine their brand identity and digital presence — transforming a generic image into a bold, emotionally resonant platform that communicates both empathy and ambition. The goal was to design a brand system that balances professional clarity with human warmth, reflecting Maiara’s philosophy of growth through self-mastery.